I’m Bill. I’ve been writing story-based emails and email sequences since 2005 (that’s an eon in internet years).
My emails have sold millions in digital and physical products, coaching programs, and more in just about every niche.
My approach over the years has been simple:
People love stories, therefore: use stories to communicate and sell.
Trouble is, without a clear plan it’s difficult to come up with story ideas, map out how to use those ideas, and write them in a way that gets subscribers to act.
So, what I created is a simple, fill-in-the-blank system for writing countless story-based emails that work.
I call it the “Story Sales Machine” because all you have to do is plug-in the details about your offer, your audience, their objections, and more…